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Service — The Assessment

The assessment pricing explained

The assessment is $1,500, published, and it does not move based on how the first conversation goes.

The assessment pricing explained
Steven Lockhart, partner at Growth-Scaling
Written by
Last reviewed August 2026 · Updated August 2026
6 min read · Reviewed by both partners
$1,500
published, fixed
$4,500
the full Foundation
$5,000/mo
recurring floor
0
custom quoting
Published Growth-Scaling pricing and this topic’s row in Sitemap v9.

Published pricing exists so the negotiation is about fit rather than about who blinks. It also means nobody pays more for seeming able to.

What the money buys: a paid two-hour working session with both partners that ends with one named constraint.

Step by step

  1. What is included

    A paid two-hour working session with both partners that ends with one named constraint. The full scope is fixed before anything starts.

  2. What is not included

    Execution labour beyond the deliverable’s own scope. If ongoing work is warranted, the Plan prices it separately and says so.

  3. Why it is not quoted per project

    Custom quoting rewards whoever negotiates hardest and punishes the operator who assumed the price was the price.

  4. How it compares to the alternative

    One avoided wrong hire or one cancelled bad retainer pays for it several times over

  5. What happens if it is not the right fit

    We say so before taking the money. That is easier to do when the price is not the variable.

Common mistakes

Comparing price without comparing output

Two engagements at similar prices can produce a document and a slide deck respectively. Ask what exists at the end.

Buying the cheapest diagnosis available

A diagnosis you cannot act on is not cheaper. It is a smaller amount of money spent on nothing.

Frequently Asked Questions

The assessment pricing explained?

Published pricing exists so the negotiation is about fit rather than about who blinks. It also means nobody pays more for seeming able to.

How does Growth-Scaling apply this in a real engagement?

It sits under The Assessment in the Growth Scaling Method. The next step for an owner is the $1,500 Assessment, which reads your own numbers against everything described above.

How is this priced?

Three fixed steps at $1,500 apiece make up the $4,500 Foundation. Anything ongoing is scoped in writing by the Plan, with a $5,000 monthly floor.

Who is doing this work day to day?

David Mitroff and Steven Lockhart, jointly. The firm is deliberately structured so the people in the pitch are the people on the account.

References

  1. www.data.gov — primary source
  2. www.usa.gov — primary source
  3. www.bls.gov — primary source

Nothing here is a range

The assessment is $1,500. The Assessment says whether it is the right next step.

Book the $1,500 Assessment

Growth-Scaling is a marketing and business-scaling firm. It is not a licensed practitioner in any client vertical and does not provide medical, legal, financial, or contracting services; all industry content on this site is marketing and growth guidance for owners in those fields. Figures describing past engagements refer to specific businesses under specific conditions and are not a prediction of any future result. No outcome is promised.

Written by Steven Lockhart, reviewed by David Mitroff, Ph.D. Figures and regulatory details reflect the cited public sources; requirements vary by state and situation. Growth-Scaling is a marketing and business-scaling firm, not a licensed practitioner in any client vertical.

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